At the end of 2021, WordPress is still the most used CMS system for websites on the Internet. Almost 45% of all websites are made WordPress, which says something about how popular this system is. But why choose a WordPress website over one of the many other website systems out there? Let’s take a closer look at some of the many benefits of WordPress and why you should use it for your next web design project.
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Most people who have sat with another website CMS system will probably nod in agreement that the WordPress system is really easy to use as a user. You can quickly set up new pages, edit existing pages, replace images and the like without any knowledge of web design or HTML. It is quite manageable and quick to get started with without a major course in using the system. And the best part – there’s a good chance you’ll end up with a really nice web design for your new site.
If you’ve never sat down with a CMS system, it’ll take a bit of an introduction to use it properly, but most people will quickly find it’s pretty easy to sit down with once you’ve tried it.
Also for the web designer it is a system that most will find easy to work with. You can quickly build a new website and add the features that are needed. This is also one of the things that helps keep the price of a website down, unlike many other CMS systems where you can easily end up paying 2-3 times the price of a WordPress website.
WORDPRESS IS 100% FREE
The base system itself is free to download and use. So you don’t have to invest a lot of money in a new CMS system or pay a monthly fee like with Wix or webflow. You can even download lots of free themes too, though not quite the same quality as the themes you pay for. Certain extensions also cost to use, some with a monthly payment, others a one-off cost. Whether you need some of these paid extensions depends entirely on what requirements you have for the system and your website. In many cases, you will be able to run a website using only free extensions and themes. But what do you pay for when you choose to hire a web agency or web designer to create a new website for you? It will typically be the time spent setting up and configuring the entire CMS system and plugins you need. Redesigning an existing theme to suit your visual identity and target audience. Setting up the front page, contact page and sub pages. Optimising the theme in terms of SEO and conversions, for example. Optimising security, speed and whatever else you need to get a website that suits your needs. All of which can quickly add up to 20-40 hours of work. So even though the WordPress system itself is free, a lot of time goes into getting a website up and running properly.
WORDPRESS IS SCALABLE AND STABLE
A really big advantage of this CMS system is that it can be easily scaled as needed. If your website suddenly starts getting a lot of visitors, or you need to expand the website with lots of heavy videos or images, then upgrading your server’s hardware will many times be enough to solve the problem. WordPress is used for many very small websites and blogs, but also for many larger corporate sites. There are so many options in WordPress that it can be used for almost anything. There will of course be a few cases where a more targeted and specific CMS is a better solution, but in most cases a WordPress system will do the job just fine.
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GOOD EXTENSIBILITY
You won’t find another system with as many plugins. For almost every feature you can imagine, there is eventually made a plugin providing that functionality. It’s not always they solve the problem exactly as you would like, and in many cases it’s a half bad solution, but they do exist. And in a lot of cases, it’s a free extension. You might want a booking system on the website, a newsletter collection module or multiple languages. All the same things that can be solved by installing and customizing a plugin. This is clearly one of the great strengths of WordPress, that much of the functionality you might need can be obtained via a plugin, rather than having to be coded from scratch.
ASY TO MODIFY AND ADAPT FOR MOST PEOPLE
The CMS system itself is open source, which means it is open source code that you can customize as needed – a huge bonus for most cases. Compared to many other CMS systems, WordPress is relatively easy to work with and customize for those who may need a more unique solution. With the many webhooks, you can quickly override many core features and customize them to your needs. If you have a good knowledge of HTML, CSS and PHP you can do almost anything in the WordPress system, which is also one of the reasons why many web developers love to use it for developing new websites or web design solutions.
YOU CAN EASILY CONNECT TO A WEBSHOP SOLUTION
If you have an existing WordPress website and would like to expand it to also sell products or services from, this is also possible. For this, there is a webshop module called WooCommerce which provides full webshop functionality to your website. A great solution for those who already have a WordPress website, or for those who are considering starting a new webshop and don’t want to pay the high prices a pure shopping system costs.
WooCommerce is a great webshop system for most people who want to sell their products online. However, there will be situations where a dedicated shopping system like Magento or ShopWare will be a better choice, but for many WooCommerce will cover your needs just fine. It’s also the most used shopping system these days, which also tells a little bit about hos useful it is.
